Strategy to Earn $5.1 Billion in Bitcoin by 2025, Strengthening Its Position as a Crypto Treasury Giant
The bold Bitcoin investment strategy of Strategy – MicroStrategy’s new name – has paid off beyond expectations as Executive Chairman Michael Saylor announced that the company’s treasury operations have generated $5.1 billion in profits so far in 2025.
The information, shared by Saylor on social media platform X, highlights Strategy’s aggressive and steadfast approach to the world’s largest cryptocurrency. The company currently holds a total of 538,200 BTC, equivalent to a net asset value (NAV) of more than $50.8 billion at an average price of $94,367 per BTC.
Impressive Performance for a Long-Term Strategy
So far in 2025, Strategy has seen a 54,029 BTC gain, or a 12.1% return, while the current quarter alone has seen the company earn 5,209 BTC, an additional $492 million. Looking further into 2024, Strategy’s total bitcoin return is 74.3%, or 140,538 BTC — worth about $13.1 billion.
Michael Saylor, who has led the strategy’s move to convert all of its cash reserves to Bitcoin over the past few years, said:
“Bitcoin has no counterparty risk. No companies. No countries. No creditors. No currencies. No competitors. No culture. Not even chaos.”
Expanding Holdings, Increasing Influence
Strategy’s most recent Bitcoin purchase was made on April 21 for 6,556 BTC worth approximately $555.8 million, representing an average price of $84,785 per BTC. The expansion was funded through preferred stock sales and debt issuances — a strategy Strategy has consistently pursued to maximize its exposure to BTC.
According to its Q1 2025 financial report, more than 13,000 institutions and 814,000 individual investors directly hold MSTR shares. In addition, more than 55 million people have indirect exposure to the company’s strategy through ETFs, mutual funds, retirement plans, and investment insurance products.
The Web3 World’s Treasury Giant
With its Bitcoin-centric strategy, Strategy has become an icon of decentralized finance and the most closely watched investment model in the global market. As more traditional financial institutions enter the crypto space, Strategy remains the largest Bitcoin treasury, demonstrating its strong belief in Bitcoin as a timeless store of value.