
Following the announcement of a limited dinner for 220 top TRUMP meme coin holders, the market saw a strong surge in both TRUMP and MELANIA – two meme coins featuring former President Donald Trump and his wife Melania.
TRUMP Surges 45%, Hits $3.73 Billion in 24 Hours
On April 23, just hours after gettrumpmemes.com announced details of the event, TRUMP surged 45% against the USD, bringing the coin to $13.03 at 3 p.m. ET. TRUMP’s global trading volume also exploded, rising from an average of $1 billion per day to $3.73 billion, marking one of the most active sessions in the coin’s history.
The surge was mainly seen on three major exchanges, OKX, Binance, and Upbit, with Upbit ranking TRUMP as the fourth most traded digital asset of the day. Despite a nearly 70% increase over the past month, TRUMP is still far from its all-time high of $73.43 per coin, marking an 80% decline since its peak.
MELANIA Coin Also Benefiting From the “Gala Effect”
Not only TRUMP, the meme coin MELANIA – named after First Lady Melania Trump – also recorded an impressive growth of 22.2% in the same time frame. Although there was no specific event tied to the coin, the heat from the TRUMP event has spread, creating a new wave of interest in meme coins with themes related to the Trump family.
A Blend of Entertainment, Politics and Digital Asset Investment
Recent developments have once again shown the rise of personality-based tokens and prominent stories – where the element of “exclusive access” and celebrity image can create a strong attraction as much as the practicality of blockchain technology. While some experts consider this a short-term speculative trend, supporters see it as a natural evolution of “social tokenomics” – where community participation is the most valuable asset.
The question is whether the effect of events like the Trump dinner can continue to maintain the long-term growth momentum for these meme coins, or if this is just a passing “fever” in the volatile crypto world. Regardless, what is happening with TRUMP and MELANIA right now is redefining how we perceive value and power in the digital asset market.